St Martin’s Lane x SoGood Saké
At the 5-star St Martin’s Lane Hotel, we transformed The Terrace into a Californian oasis, in collaboration with SoGood Saké. Starting in early May, the summer terrace featured a mural by Hixxy, directional vinyl walls, and curated decor, transporting guests from London to the serene landscapes of Sacramento.
SoGood Saké
Collaborating with SoGood Saké, we formulated a brand and marketing strategy for a UK audience. Our challenge was to convey their modern take on sake in a way that educates and entices an unfamiliar audience. Here’s to drinking differently.