The Brief.
Back in 2019, the popular instant coffee brand, Nescafé, wanted to host a pop-up event in line with their launch of the limited edition ‘By Design’ Azera range to spark curiosity and excitement amongst their engaged audience.
The Design.
Lyra Studios teamed up with Nescafé to create an exclusive experience designed to stimulate curiosity for the campaign. Taking over the popular pop-up venue The Truman Brewery, just off Brick Lane, we created an event space aimed at attracting an engaged crowd with visits from influential digital creators who were keen to find out more about the new range whilst enjoying the experience. Find more content on our Instagram.
Ready to kick-start your project.
We'd love to chat about how we can help. Whether you have a concrete plan or a budding idea, book a discovery call with our co-founder, Will.